nugg.ad Predictive Behavioral Targeting

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News

14.07.2014

“AIR. WATER. EARTH. DATA.“ – nugg.ad to host Data Days 2014 in Berlin

Under the slogan “AIR. WATER. EARTH. DATA.“ nugg.ad, a company of Deutsche Post DHL and Europe’s leading specialist in digital target group marketing and brand engagement measurement, will host the DATA DAYS 2014 on October 1st and 2nd in Berlin. The international, English-speaking conference will holistically and controversially examine the latest trends in the world of data as well as its impact on society.

02.07.2014

YOC enters strategic cooperation with nugg.ad

YOC, a leading provider of mobile advertising in Europe, has announced a strategic cooperation with nugg.ad, Europe’s leading specialist in digital target group marketing and brand engagement measurement.

18.06.2014

Havas Media and nugg.ad launch programmatic campaigns

Havas Media, the media division of the world’s leading communications groups, Havas, and nugg.ad, Europe’s leading specialist in digital target group marketing and brand engagement measurement, have teamed up to provide targeted programmatic campaigns in the Polish market.

02.06.2014

Mobsta teams up with nugg.ad in the UK to provide mobile audience targeting at scale

nugg.ad, Europe’s leading specialist in digital target group marketing and brand engagement measurement, has strengthened its position as a pioneer for mobile targeting solutions, by teaming up with Mobsta, a UK-based sales house for premium mobile and tablet ads, to provide audience targeting, brand engagement measurement and brand optimisation for mobile web and mobile app campaigns in the UK.

27.05.2014

Swisscom Advertising increases willingness to donate money for SOS Children’s Villages on bluewin.ch by up to 20% thanks to nugg.ad’s Branding Technologies

To specifically reach users willing to donate money, Swisscom Advertising deployed nugg.ad’s innovative branding technology as part of an online display campaign for SOS Children’s Villages, which had been realised by the media agency Mediaplus. Compared to users without any campaign contact, the willingness to donate money for the non-profit organisation SOS Children’s Villages was thereby significantly increased by up to 20%.

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